We provide customized solutions through a skilled team of local and national support.

Bespoke multi-media marketing materials to raise awareness and help drive sales.

Proprietary audience marketing system using AI, geo-targeting and behavioral targeting to amplify visibility and attract defined buyers.

Results reporting to measure campaign impact.

“The Sivel Group combines deep experience marketing unique, high-value properties with a personal, discreet approach. We’ll honor your family’s legacy while identifying the right buyers — locally, nationally, and internationally, and present the estate in a way that commands its true value.”

A content-rich website that gives buyers the information they need.

Digital Destination


3-D Virtual Tours


Professional images


Aerial videos


Features list


Downloadable floor plans


Downloadable brochure



Property maps and layout


Listing Reach

Multiple listing services for maximum exposure.

Thanks to our strategic partnerships, your listing will appear on a network of hundreds of real estate sites and real estate search engines.

These are significant players in the real estate market, each offering unique services and resources for buyers and investors. These websites provide valuable insights, listings, and tools that cater to various needs within the industry.

Residential Exposure

BerkshireHathawayHS.com, FoxRoach.com, Zillow, Realtor.com, Homes.com, Homes & Land, HomeFinder.

Premium Financial Media

Wall Street Journal, Barron’s, PENTA, MarketWatch, Mansion Global.

International Portals

Financial Times Property, Juwai.com, PropGoLuxury.com, Nikkei.com.

Land & Commercial Outlets

Loopnet, Co-Star, Brevitas, Crexi, Land.com, Land Watch, LandID, RPR, and ULI’s UrbanLand Magazine.

Digital Campaigns

Maximize awareness via digital marketing and social media

We’ll conduct active marketing campaigns: Engaging mix of static posts, stories, videos and testimonials on social media platforms like Facebook, Tik Tok, LinkedIn and Instagram to showcase property amenities and local lifestyle.

Digital
Targeting

Digital targeting delivers data-driven results—and the audience you want.

Our SEO and SEM campaigns will optimize for keywords relevant to people looking for large tracts of land.

Our  proprietary Audience Marketing System can target potential buyers using location, household income and lifestyle data, so your campaign follows prospects everywhere they go on the web.

Our technology identifies buyers in local markets and feeder markets who are interested in land.

We can target prospective buyers when they are at key locations or events.

We measure results to gauge and optimize campaign effectiveness.

Marketing
Messages

A compelling story speaks to your prospects.

    • Preserve a private family compound anchored by two historic Adirondack-style lodges and 3,900+ acres of pristine forest.

    • Blend lifestyle and legacy: trout streams, hunting grounds, equestrian trails, and year-round recreation all within one estate.

    • Selectively monetize land through timber, hospitality, or energy rights — balancing revenue with conservation.

  • Conservation + Timber: Maintain the property as a sanctuary while leveraging the cherry, oak, and maple for recurring income.

    Public-Private Stewardship: Potential for conservation partnerships with state or nonprofit entities while retaining strategic revenue streams.

Strategic Networking

Strategic professional networking spreads the word.

  • Outreach to other real estate professionals who may have clients looking for an escape in rural Pennsylvania

  • Personal interactions with the broker owners in the lead Berkshire Hathaway offices in the counties with proven international investors:

  • London

  • Spain

  • Dubai

  • Portugal

  • Italy

  • Mexico

  • The Caribbean

  • Canada

  • Customized property posts distributed to luxury, farm & land, and investment specialists across the Berkshire Hathaway network

  • Direct email to brokers throughout Pennsylvania, adjacent areas 

Go-to-Market Strategy & Launch

Strategic Planning & Market Analysis

  • Determine pricing

  • Identity/branding/positioning

  • Custom property website

  • Custom property brochures & lookbooks

  • Creation of targeted e-campaigns

  • Aerial photography

  • Exterior property mapping

  • Floor plans of cabins/residences

  • Videography/Drone flyovers

  • Owners inside story

Coming Soon

  • Go live on websites

  • Activate agent email marketing and teaser campaigns

  • Begin teaser social media exposure

  • Outreach to national agent network

  • Exclusive PR campaign outreach

  • Investor-ready presentations

  • Digital advertising begins


Global Spotlight & Market Launch

  • MLS & reverse prospecting

  • Public announcements and MLS placement

  • National PR campaign outreach

  • Direct agent outreach

  • Custom social media campaigns

  • Targeted Advertising

  • Custom email marketing campaigns

  • Launch with LiveNewNow program through BHHS Fox & Roach

  • Launch with Lots & Land through BHHS Fox & Roach

Sustained Marketing Campaign

  • Exclusive private showings for high-profile and approved buyers

  • Performance reports on buyer engagement

  • Additional national PR outreach

  • Placement in exclusive real estate & lifestyle publications

  • Phased custom email and digital ad campaigns

  • Continual campaign monitoring & management

  • Update photography seasonally