We provide customized solutions through a skilled team of local and national support.
Bespoke multi-media marketing materials to raise awareness and help drive sales.
Proprietary audience marketing system using AI, geo-targeting and behavioral targeting to amplify visibility and attract defined buyers.
Results reporting to measure campaign impact.
“The Sivel Group combines deep experience marketing unique, high-value properties with a personal, discreet approach. We’ll honor your family’s legacy while identifying the right buyers — locally, nationally, and internationally, and present the estate in a way that commands its true value.”
A content-rich website that gives buyers the information they need.
Digital Destination
3-D Virtual Tours
Professional images
Aerial videos
Features list
Downloadable floor plans
Downloadable brochure
Property maps and layout
Listing Reach
Multiple listing services for maximum exposure.
Thanks to our strategic partnerships, your listing will appear on a network of hundreds of real estate sites and real estate search engines.
These are significant players in the real estate market, each offering unique services and resources for buyers and investors. These websites provide valuable insights, listings, and tools that cater to various needs within the industry.
Residential Exposure
BerkshireHathawayHS.com, FoxRoach.com, Zillow, Realtor.com, Homes.com, Homes & Land, HomeFinder.
Premium Financial Media
Wall Street Journal, Barron’s, PENTA, MarketWatch, Mansion Global.
International Portals
Financial Times Property, Juwai.com, PropGoLuxury.com, Nikkei.com.
Land & Commercial Outlets
Loopnet, Co-Star, Brevitas, Crexi, Land.com, Land Watch, LandID, RPR, and ULI’s UrbanLand Magazine.
Digital Campaigns
Maximize awareness via digital marketing and social media
We’ll conduct active marketing campaigns: Engaging mix of static posts, stories, videos and testimonials on social media platforms like Facebook, Tik Tok, LinkedIn and Instagram to showcase property amenities and local lifestyle.
Digital
Targeting
Digital targeting delivers data-driven results—and the audience you want.
Our SEO and SEM campaigns will optimize for keywords relevant to people looking for large tracts of land.
Our proprietary Audience Marketing System can target potential buyers using location, household income and lifestyle data, so your campaign follows prospects everywhere they go on the web.
Our technology identifies buyers in local markets and feeder markets who are interested in land.
We can target prospective buyers when they are at key locations or events.
We measure results to gauge and optimize campaign effectiveness.
Marketing
Messages
A compelling story speaks to your prospects.
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Preserve a private family compound anchored by two historic Adirondack-style lodges and 3,900+ acres of pristine forest.
Blend lifestyle and legacy: trout streams, hunting grounds, equestrian trails, and year-round recreation all within one estate.
Selectively monetize land through timber, hospitality, or energy rights — balancing revenue with conservation.
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Conservation + Timber: Maintain the property as a sanctuary while leveraging the cherry, oak, and maple for recurring income.
Public-Private Stewardship: Potential for conservation partnerships with state or nonprofit entities while retaining strategic revenue streams.
Strategic Networking
Strategic professional networking spreads the word.
Outreach to other real estate professionals who may have clients looking for an escape in rural Pennsylvania
Personal interactions with the broker owners in the lead Berkshire Hathaway offices in the counties with proven international investors:
London
Spain
Dubai
Portugal
Italy
Mexico
The Caribbean
Canada
Customized property posts distributed to luxury, farm & land, and investment specialists across the Berkshire Hathaway network
Direct email to brokers throughout Pennsylvania, adjacent areas
Go-to-Market Strategy & Launch
Strategic Planning & Market Analysis
Determine pricing
Identity/branding/positioning
Custom property website
Custom property brochures & lookbooks
Creation of targeted e-campaigns
Aerial photography
Exterior property mapping
Floor plans of cabins/residences
Videography/Drone flyovers
Owners inside story
Coming Soon
Go live on websites
Activate agent email marketing and teaser campaigns
Begin teaser social media exposure
Outreach to national agent network
Exclusive PR campaign outreach
Investor-ready presentations
Digital advertising begins
Global Spotlight & Market Launch
MLS & reverse prospecting
Public announcements and MLS placement
National PR campaign outreach
Direct agent outreach
Custom social media campaigns
Targeted Advertising
Custom email marketing campaigns
Launch with LiveNewNow program through BHHS Fox & Roach
Launch with Lots & Land through BHHS Fox & Roach
Sustained Marketing Campaign
Exclusive private showings for high-profile and approved buyers
Performance reports on buyer engagement
Additional national PR outreach
Placement in exclusive real estate & lifestyle publications
Phased custom email and digital ad campaigns
Continual campaign monitoring & management
Update photography seasonally